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What You'll Learn Inside Conviction-First Investing™
This is where you stop relying on noise, borrowed opinions, and surface-level investing.
Inside Conviction First Investing™, you’ll build the skills, frameworks, and decision making process needed to invest with more clarity, more control, and real conviction.
Valuation Deep Dive
Know what a stock is truly worth
Learn how to assess businesses with clearer reasoning, so your decisions are based on understanding, not hype, headlines, or borrowed opinions.
Focused Portfolio System
Build a portfolio you actually understand and trust
Create a more intentional portfolio around positions you truly believe in, so you can invest with stronger conviction and less second-guessing.
Options Strategy
Generate cashflow without selling your best positions
Learn how to use options as a structured tool for cashflow and capital efficiency, with a process built on rules, not gambling.
Downturn Playbook
Know what to do when the market drops
Build a plan for drawdowns so you can stay calm, act with intention, and avoid panic decisions when volatility hits.
Capital Allocation Strategy
Know what to buy, when to buy, and why
Make allocation decisions through a repeatable framework, so you can deploy capital with more control instead of reacting emotionally.
Meet Your Mentor
Yuan Cheng is the founder of Conviction-First Investing™ and has a background as a stockbroker. He helps retail investors build conviction, focus on stocks that can actually move the needle, and develop a more disciplined path toward cash flow and long-term wealth.
Highlights:
Former stockbroker
Founder of Conviction-First Investing™
Teaches investors how to think independently instead of relying on tips and noise
Helps investors focus on stocks that can actually move the needle
Personally generates four-figure monthly cash flow through a rules-based approach
His mission is to help retail investors invest with more clarity, confidence, and control.
Real results from real investors who built conviction
What Changes When You Own
Your Decisions
Brenda — Training & Development Professional
From low conviction to five-figure profits on Apple
Some Of The Key Highlights Of This Case Study:
Joined in March 2024 with substantial savings, but had not fully funded her investment account because her conviction was still low
Applied the Conviction-First Investing™ framework by going deep on Apple, focusing on business quality, valuation, and the right price to pay
As her understanding improved, she added more funds into her account and made Apple her biggest allocation, based on reasoning rather than borrowed opinions
Even when volatility hit, and even when Warren Buffett reduced Berkshire Hathaway’s Apple holdings, she was able to hold her position with conviction instead of reacting emotionally
Her Apple position first reached four-figure profits, and by December 2025, her gains had crossed into five figures
She later applied the same framework to other stocks such as Nvidia and Google, showing that the real shift was her ability to invest with more clarity, control, and independence
Anna & Hong Keong — Working Professionals
From selling too early to holding through 100% gains
Some Of The Key Highlights Of This Case Study:
Joined in June 2025 after attending other investing courses and collecting many tools and resources, but still lacked the clarity and conviction to build positions confidently
Even with materials already available to them, they still struggled to fully understand what they were looking at, and that uncertainty affected the stocks they were holding
As they applied the Conviction-First Investing™ framework, and used AI and other tools to support their research, they began building a clearer and more structured decision-making process
By October 2025, they had only partially completed the framework, sold their shares too early, and later regretted the decision, which revealed where conviction was still breaking down
Instead of stopping there, they continued deep diving into valuation, company news, and earnings updates, and one of the stocks they held eventually went on to achieve 100% gains
By the last check-in in January 2026, they were using the portfolio framework to build conviction in another stock, with Anna starting to allocate capital and build the position more intentionally
MJ — Business Owner
Six figures deployed into Li Auto, five-figure net profits
Some Of The Key Highlights Of This Case Study:
Joined in July 2024 with some understanding of stock fundamentals, but lacked a stronger framework for valuation and financial statement analysis
Through the Conviction-First Investing™ framework, he identified an opportunity in the China EV sector and focused deeply on Li Auto
As his understanding and conviction improved, he began deploying more capital with greater clarity instead of relying on partial knowledge alone
By February 2025, he had built his Li Auto allocation to six figures, backed by stronger reasoning and higher conviction
He then applied the same framework to other opportunities within the same sector, showing a more structured and repeatable way of investing
This shift helped him build conviction in stocks he truly understood and eventually net five-figure profits
Tony, Retail Investor
The zero to first step , making his first 4 figures profits
Some Of The Key Highlights Of This Case Study:
Used to follow market noise and outside opinions, but wanted a more reliable way to invest without depending on hype or buy signals
Joined Yuan Cheng's coaching and learned that the goal was not to be told what to buy, but to build the skills needed to research and think independently
Gained a deeper understanding of valuation by looking beyond stock price alone to assess company quality and what actually drives movement over time
Learned how to analyze financials more systematically, including how to look beneath reported numbers and spot less obvious factors that affect business performance
After losing money during market downturns in the past, began building the knowledge and confidence to make more strategic investing decisions in future opportunities
Now has a clearer long-term direction to build a focused portfolio for cash flow and retirement, centered on stronger businesses with real growth potential